Introduction
Gubi is a Danish design company that has been at the forefront of the Scandinavian design movement since its founding in 1967. Known for its elegant and timeless furniture, lighting, and accessories, Gubi has become synonymous with innovative and forward-thinking design.
The Founding of Gubi
Gubi was founded in 1967 by Gubi and Lisbeth Olsen, a couple who were passionate about design and art. Their vision was to create furniture and accessories that were both functional and beautiful, and that would embody the principles of Scandinavian design.
The company’s first product was a chair designed by the Swedish architect Greta Magnusson-Grossman, which was an instant success. Since then, Gubi has collaborated with some of the world’s leading architects and designers to create a range of iconic products that have become design classics.
The Design Philosophy of Gubi
At the heart of Gubi’s design philosophy is a commitment to simplicity, functionality, and innovation. The company believes that good design should be accessible to everyone, and that it should enhance people’s lives both aesthetically and functionally.
Gubi’s products are characterized by their clean lines, simplicity, and attention to detail. The company’s designers seek inspiration from the world around them, and are continually pushing the boundaries of what is possible with design.
The Iconic Products of Gubi
Gubi’s furniture, lighting, and accessories are iconic pieces that have become synonymous with both Danish design and modernism. Some of the most well-known products include the Beetle chair, the Gräshoppa lamp, and the TS coffee table. Each of these products has its own unique story and design history, and has become a staple of contemporary design.
The Beetle Chair
The Beetle chair was designed in 2012 by the Danish design duo GamFratesi. The chair’s design is inspired by the shape and structure of the insect it is named after, and is characterized by its curved backrest and delicate legs.
The Beetle chair is available in a range of materials and colors, from leather to velvet, and has become a favorite among designers and architects worldwide.
The Gräshoppa Lamp
Designed by the Swedish architect Greta Magnusson-Grossman in 1947, the Gräshoppa lamp is a true design classic. The lamp’s slim and elegant frame, combined with its distinctive shade, make it a timeless piece that has stood the test of time.
The Gräshoppa lamp is available in a range of colors, and has been used in a wide variety of settings, from homes to offices to restaurants.
The TS Coffee Table
The TS coffee table was designed by the Italian architect Gae Aulenti in 1938. Aulenti’s aim with the table was to create a design that was both functional and aesthetically pleasing, and that embodied the principles of modernist architecture.
The TS coffee table is characterized by its clean lines and simple geometry, and has become a quintessential example of modernist design.
The Future of Gubi
With over 50 years of design history behind it, Gubi continues to be a driving force in the world of contemporary design. The company’s commitment to simplicity, innovation, and timeless elegance ensures that its products will remain relevant for years to come.
Looking to the future, Gubi will continue to collaborate with leading architects and designers to create groundbreaking products that redefine the boundaries of design.
